Our friend Moacyr Alves, president of ACIGAMES (the major games association in Brazil) sent us a nice presentation on the current Brazilian Games Market. Here are some of the key data points:

  • 85 Percent of Brazilian gamers play on PC
  • 73 Percent of Brazilian gamers play on smartphones
  • 66 Percent of Brazilian gamers play console games
  • 31 Percent of Brazilian gamers play on tablets
  • Action and adventure games are the most popular genre among men (23 percent) and women (20 percent)
  • 70 Percent of smartphones and 71 percent of tablets are Android OS
  • 6 percent of smartphones and 18 percent of tablets are iOS
  • 9 percent of smartphones and 7 percent of tablets are Windows

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