Newzoo recently released 2010 market estimates for the games industry in Germany. They were different from the BIU/GfK numbers below, but also show some deeper analysis of the industry beyond traditional reported boxed sales:

BIU/GfK Numbers:

  • 1.59 billion Euros for boxed sales and downloads (including mobile phones), split into
  • 884 million Euros for console games (not handhelds)
  • 443 million Euros for PC games (boxed and downloads)
  • 264 million Euros  for mobile devices (mobile phones and console handhelds)
  • 194 million Euros for “fees for online / browser games”
  • 94 million for virtual goods

Newzoo’s numbers:

  • German 2010 total consumer spending was 4.3 billion Euros
  • German consumer spending is expected to grow to 4.6 billion Euros in 2011
  • Newzoo’s data includes imported games (those purchased from outside of Germany – 180 million Euros
  • Pre-owned games – 220 million Euros
  • Downloadable console content (DLC) – 80 million Euros
  • Newzoo’s console total is 1.5 billion Euros
  • There are 13 million MMO gamers in Germany in 2011

 

According to DisplaySearch:
  • Television manufacturers will ship 138 million connected TV units worldwide in 2015
  • This will bring the total to more than 500 million
  • 25% of all flat-panel TVs shipped in 2011 are expected to be Internet enabled
  • 47% of all flat-panel TVs shipped in 2015 are expected to be Internet enabled
  • In 2015, more than 98 million TV sets with 802.11 wireless networking will ship

comScore, Inc. released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industryform March-May 2011. The study surveyed more than 30,000 U.S. mobile subscribers. The most interesting data points for us were:

  • Game-playing was done by 26.9% of the mobile audience during the three months ending in May 2011
  • This was an increase of 2.3% over the previous three month period
  • 76.8 million people in the U.S. owned smartphones , an increase of 11% from the preceding three month period

Here’s a breakdown of the top platforms:

Top Smartphone Platforms
3 Month Avg. Ending May 2011 vs. 3 Month Avg. Ending Feb. 2011
Total U.S. Smartphone Subscribers Ages 13+
Source: comScore MobiLens
Share (%) of Smartphone Subscribers
Feb-11 May-11 Point Change
Google 33.0% 38.1% 5.1
Apple 25.2% 26.6% 1.4
RIM 28.9% 24.7% -4.2
Microsoft 7.7% 5.8% -1.9
Palm 2.8% 2.4% -0.4