According to Digital TV Research, one quarter of all TVs will be connected by 2018.

  • That’s 759 million TVs connected to the internet around the world by 2018
  • By the end of 2013, there will be 307 million connected TVs globally
  • The market share growth is increasing rapidly from 5.1% (115 million Tvs) to 12.4% in 2013 and 26.8% in 2018 Connected TVs were at a 5.1% share in 2010 — some 115 million TV sets.
  • Games consoles connected to the internet will rise to 176 million by 2018, twice that of 2012
  • Smart TVs will be 34% of the 2018 total (259 million) TVs
  • The global number of connected TV sets using streaming or set-top boxes was 4 million in 2010
  • By 2018, there will be 126 million TVs connecting via streaming or set-top boxes

There are now 76 Million Xbox 360’s according to a post on AllThingsD. Other interesting data points for the platform include:

  • 38 percent of Xbox users are women
  • More than 51 percent of Xbox users have kids
  • U.S. Xbox account holders use the devices for 87 hours per month
  • As of last March, non-game usage — fitness, entertainment content from partners like HBO and Netflix, etc. — started outpacing game usage on a yearly basis
  • There was a 57 percent year-over-year growth in entertainment usage
  •  24 million Kinect devices have been sold, up from 20 million last year
  • There are 46 million Xbox Live accounts, up from 40 million last year

IESherpa Opinion: As the 360 continues to thrive, the focus for Microsoft is clearly general consumers that are looking to watch Netflix and other on demand video apps. Games were the Trojan Horse, enabling the platform’s transition into a Web TV hub and central digital media center in the living room.


IDC_logoIDC put out a new research report “The Worldwide Video Game and Entertainment Console Hardware and Packaged Software 2012–2016 Forecast” with some interesting takeaways from analyst Lewis Ward, including:

  • PS3 has shipped an estimated 77 million bundles
  • Xbox360 has shipped approximately 76 million bundles

IDC estimates:

  • Nintendo’s Wii U will exceed 50 million bundles by year-end 2016
  • The volume of packaged game discs shipped will decline an average of roughly 3% per year through 2016
  • Eighth-generation console tie ratios will be approximately 25% lower than the tie ratios of seventh- or current-generation consoles

IESherpa Opinion – Although the number of physical games bought will decline, the number of digital games will likely increase at a faster rate, resulting in net growth for the games industry overall. Either way, we have another three years to see if this is correct and a lot can happen between now and then.