Here’s a talk from last November from Tom Giardino from Valve during Steam Dev Days. It’s an excellent 101 primer on the platform and something I recommend independent developers watch as they start considering self-publishing and what is involved:
I get asked a lot about what the best format is for a company presentation in the games industry. So, after doing a few hundred of these over the past few years, I’ve pulled together a template that gives studios a recommended outline and order for this.
As part of this, there’s also a template for pitching a game. If you just need a company deck (not for investors – you need financials), just leave off the game pitch section.
I gave this talk at OrlandoIx 2015 as the game industry keynote. I’ve done a lot of game marketing over the years and it has changed a lot. This is a great starting point for anyone looking to get their game out in the market, including some tools and lists that I start with when launching a game.
Here’s a presentation I gave at Colombia 3.0 as the game industry keynote. It has something for everyone if you’re in the business of games. There’s a lot of common sense stuff in here, but ultimately a lot of people don’t have this knowledge.