According to a new study from Insights Meta:

  • 75 percent of players play both F2P and P2P titles
  • Less than 10% of “pay to play” gamers don’t play free-to-play games
  • 28 percent of P2P players spend money on F2P games
  • 20 percent of F2P-exclusive players spend money on F2P games
  • 36 percent of gamers surveyed said they’d downloaded free content on their console
  • 1/3 of all gaming time is spent on F2P games

The full study is available from Insights Meta. There’s also an interactive infographic if you want to check it out.