According to a new Business Insights report called The Future of Social Gaming:

  • As of 2010, there were almost 600 million social gamers
  • China made the greatest contribution to total player numbers in 2010, with 109  million players
  • The US was second in total players in 2010, with 95 million
  • By 2015, they expect the number of players in China to reach 273 million
  • By 2015, they expect the number of players in the U.S. to reach 150 million
  • The global social gaming market was worth just under $1.5 billion in 2010, and is forecast to reach almost $4 billion in 2015
  • The most important market is the US, with revenues of $670 milion expected to grow to $1.2 billion in 2015
  • Japan is in second place, with a $180 million market that is forecast to reach $570 million in 2015
  • The Big Four leading games developers – Zynga, EA, CrowdStar and Playdom
  • Zynga is far larger than its competitors, with 195 million active users across its titles, compared to second-placed EA’s 39 million active users

Alex St. John, hi5’s President & CTO, will unveil the details of hi5’s new Game Developer Program at the Game Developer Conference in San Francisco Wednesday, March 10, 2010 from 4:15 PM – 5:15 PM (PT). hi5 is the largest social media site built specifically for games. The session is targeting social game developers looking for life beyond Facebook as well as online game developers that want to socialize and monetize their games.  hi5 will tell you everything you need to know to get your game distributed to their global audience of over 50 million monthly visitors. hi5 offers game developers:

  • Free marketing and promotion across the hi5 network for new games launched exclusively on hi5
  • Revenue share on advertising and commerce using hi5 Coins payment platform supporting over 60 payment methods
  • A dedicated game portal and game promotional area to facilitate discovery of your game
  • One-click automatic game installs, so you don’t lose users at the installation step
  • Super-charged social channels which don’t artificially cap or limit the ability for your game to go viral.

hi5’s new Game Developer Program is a different model for social games.  Representatives from engineering, marketing and business development will be on-hand to answer all your questions and anyone with a GDC Expo pass can attend. RSVP here: