According to NPD, and their latest report, Core Gaming 2013, within the US population ages 9 and older, almost half play video games on core gaming device.
- Only 14 percent, or 37.5 million people, would be considered a core gamer*
- Ages 9-17 are most likely to be a core gamer (26 percent)
- Ages 18-34 are the next largest group of core gamers (21 percent)
Over the past year
- 88 percent of core gamers state they purchased new physical games
- 78 percent purchased physical used games
- 70 percent purchased digital full games
*Core Gamers were described as playing Action, Adventure, Fighting, Flight, Massively Multi-Player, Racing, Real Time Strategy, Role-Playing, Shooter, or Sport games on a PlayStation 3, Xbox 360, PC or a Mac, and spending 5 hours or more per week gaming on any of these devices.
IDC put out a new research report “The Worldwide Video Game and Entertainment Console Hardware and Packaged Software 2012–2016 Forecast” with some interesting takeaways from analyst Lewis Ward, including:
- PS3 has shipped an estimated 77 million bundles
- Xbox360 has shipped approximately 76 million bundles
- Nintendo’s Wii U will exceed 50 million bundles by year-end 2016
- The volume of packaged game discs shipped will decline an average of roughly 3% per year through 2016
- Eighth-generation console tie ratios will be approximately 25% lower than the tie ratios of seventh- or current-generation consoles
IESherpa Opinion – Although the number of physical games bought will decline, the number of digital games will likely increase at a faster rate, resulting in net growth for the games industry overall. Either way, we have another three years to see if this is correct and a lot can happen between now and then.
Steve Ballmer released numbers on the success of Xbox 360 at CES this week according to GamesIndustry.biz. the worldwide numbers are now:
- 50 Million Xbox 36o consoles sold
- 30 Million gamers on Xbox Live
- 8 Million Connects sold
Sony announced in their press conference that there are:
Although Sony has more accounts, I believe that there is higher engagement on Xbox Live since the players tend to be more core on Xbox and play more often according to everything I know and have heard.
Video Business has an article today talking about the PS3 and it’s appeal as a Blu-ray player.
- NPD Group said 34% of PS3 owners had never tried to watch a Blu-ray movie on their PS3
- The number of people watching Blu-ray is higher than the number that watched DVDs on the PS2 at the same point in the lifestyle.
- 58% bought the PS3 to play games
- 34% bought the PS3 for games and Blu-ray movies equally
- 8% bought the PS3 mostly for Blu-ray movies