Archive for the ‘ 3D Household Penetration ’ Category

DisplaySearch (an NPD company) announced the findings of its Quarterly TV Design and Features Report. The firm estimates that:

  • 3D TVs will grow from 0.2 million units in 2009 to
  • 1.2 million units in 2010
  • 15.6 million units in 2013
  • 64 million units in 2018

Figure 1: DisplaySearch 3D TV Set Forecast

Source: DisplaySearch Quarterly TV Design and Features Report

DisplaySearch forecasts that over 70 million connected TVs will be shipped in 2012—up from around 15 million in 2009.

Figure 2: DisplaySearch Connected TV Forecast

Source: DisplaySearch Quarterly TV Design and Features Report

The Associated Press ran a story today quoting GigaOM Pro Analyst Alfred Poor predicting:

  • An install base of up to 46 Million 3D Televisions by 2013
  • 2.6 Million 3D TV sales in 2010
  • U.S. home video revenues in the first half of 2009 fell 3.9 percent from a year ago to $9.4 billion

This is very positive for 3D gaming as it emerges in 2010-2011 as a feature consumers will want and expect.

Electronic House is citing GigaOm as a source stating that there will be 46 Million 3D televisions shipped in 2013.

While this isn’t mainstream acceptance of the platform, it is still significant, especially when establishing a consumer base for 3D games.

Home Media Magazine is reporting that an estimated 10% of US and Japanese Households will be 3D enabled by 2012. Europe is expected to reach 6% in the same timeframe.

3D is likely the next big thing and continues to gain popularity. Dreamworks and other studios have pledged that all of their future movies will be released in 3D format as well as the traditional format.
Gaming companies such as Blitz Game Studios in the UK are looking at 3D as a potential way to push the interactivity in games.